I think any form of social networking can bring solid ROI - just depends on how it's done. Social software? Well, time will tell - but as long as your strategy is flexible, and your social work is fluid and ever changing, these tools, platforms, and networks should continue to work for the foreseeable future.

I look forward to reading about the E2.0 conference. Wish I could be there!

SWEET! Chris and Danielle (and of course 10e20) are awesome. Rebecca is awesome. It's like chocolate chip cookies and milk - a perfect pairing! Congrats!

Can't wait to see all the yummy goodness that comes out of this!