Sampad Swain
47p98 comments posted · 1 followers · following 3
14 years ago @ Interactive Marketing ... - I Am The “Social Med... · 0 replies · +1 points
14 years ago @ Interactive Marketing ... - I Am The “Social Med... · 1 reply · +1 points
Saying that, I've even seen many smaller agencies doing some awesome work - much better than bigger ones, which makes us think why?
Cheers
@Sampad
14 years ago @ Interactive Marketing ... - eCommerce in India - S... · 0 replies · +1 points
Now it makes me wonder why can't we use all these in our favor and make a biz model out it? btw I think we can!
Cheers
@Sampad
14 years ago @ MediaNama - New Design & Advertisi... · 0 replies · +1 points
Keep rocking. Looking forward to your new design.
Cheers
@Sampad
14 years ago @ Interactive Marketing ... - eCommerce in India - S... · 0 replies · +1 points
Would love to hear more about your experiences?
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@Sampad
14 years ago @ Interactive Marketing ... - Social Media Disconnec... · 0 replies · +1 points
Just think about how creative most of Indian brands have been in social media realm. I bet very very few. And on the hindsight, the social media campaigns we talk about, hear about the most, all use creativity to the greatest extent to reach out & connect. But there's one obvious caveat though.
14 years ago @ Interactive Marketing ... - Social Media Disconnec... · 0 replies · +1 points
Cheers
@Sampad
14 years ago @ Interactive Marketing ... - In India, Niche Consum... · 0 replies · +1 points
And from CS post, here are some nuggets:
1. techTribe had expected online model to help in automating the referrals, which would help in scaling up the business. But referrals continue to be a manual process, and thus making it a less scalabale business. Now techTribe has stopped doing referrals (So there was a definitive lacking in their business model from the word go)
2. techTribe has about half a million users which isn't bad looking at the internet penetration in India and considering they are niche. Talk about how many users are registered in Naukri. It might surprise that techTribe didn't go as bad as one would expect. Also they were in wrong place in wrong time i.e. iTes which just recently went through a slump. But things are working out. Heck, even Satyam is now working fine (according to some close sources).
3. The founder said that "He said only mass internet plays can work in India, not niche plays. “Unless it’s a service that is a must have, it doesn’t work in Indian web” - now that's where making money in the niche means.
We have to make legit solutions of already existing mainstream problem. Users have to find value in the system. Then going back to the blackboard about how to monetize will help too.
Cheers
14 years ago @ Interactive Marketing ... - How To Decide How Much... · 0 replies · +1 points
Cheers!
14 years ago @ Interactive Marketing ... - Why "Now" is the Perfe... · 0 replies · +1 points
Cheers