gdp's Comments

Selfish Giving : Forget Corporate Giving, Focus On Individuals

Thu, 10 Oct 2013 02:17:24 +0000

I agree, Amanda. I should be clear: I'm not talking about giving up on things like matching gifts or volunteer grants. Those are employee driven, which is exactly what nonprofits should focus on. I'm really talking about corporate grants.

Selfish Giving : The Godfather of Cause Asks: Where Do I Get The Latest Cause News & Information?

Thu, 20 Jun 2013 13:36:10 +0000

Alison, what are you trying to get me whacked?! I'll be sleeping with the fishes if Phil gets wind of this. :)

Selfish Giving : Product Red's Bono Learns the Hard Way: Don't Put the Cause Before the Horse

Wed, 12 Jun 2013 01:31:54 +0000

Hey Jeff, thanks for stopping by. Nonprofits need to focus on getting company partnerships. I was at a conference recently and a nonprofit exec asked if there were any "great, new ideas for fundraising with businesses." Ideas are great but start by focusing on getting partnerships then you can pursue any idea you want with vigor. Of course, someone will say, "Yeah, but isn't what companies want, new ideas?" No, not really. What they want is a magnetic nonprofit brand. You can read about that in the link I referenced above.

Selfish Giving : Boston Strong Cause Marketing: The Good, The Bad & The Ugly

Thu, 16 May 2013 16:24:24 +0000

Thanks for your comment! Maybe companies should say "All proceeds - every fricken dime you give us we give back to the charity. We keep nothing." :)

Selfish Giving : Boston Strong Cause Marketing: The Good, The Bad & The Ugly

Thu, 16 May 2013 15:58:09 +0000

I get it. And this is how another "authority" describe "All proceeds": "All proceeds means ALL monies. Everything goes to the charity. If you want your money back for costs, promote it 'All proceeds (minus expenses)." Who's right, ehow? Curious: so if someone is donating 100% of the proceeds to charity, and the donation includes their costs, how do you articulate that to consumers? All proceeds plus expenses"?

Selfish Giving : Boston Strong Cause Marketing: The Good, The Bad & The Ugly

Thu, 16 May 2013 15:21:14 +0000

I don't think anyone is saying that Yankee or Chesney won't donate the money, or are skimming off the top. But it is ugly how they are disclosing - or not disclosing - how much they plan to give. "All proceeds" means the total - if the tee is selling for $15 then $15 goes to the cause. There's no right or wrong here though. That's part of the challenge. We all have a different interpretation of what these words mean. Take a look at my Pinterest board you'll see it's all over the place. Let me know when you get the final numbers in from Chesney!

Selfish Giving : Raise More Money From Businesses with Donation Boxes

Mon, 4 Mar 2013 13:46:28 +0000

Thanks for commenting, Simonstar. I like this donation box from Merry Maids. They gave it to clients in their homes so they could fill it full of coins in February. The Maids pick it up at the end of the month and it goes to AHA. http://pinterest.com/pin/8866530488573790/

Selfish Giving : Why Steve Jobs and I Hate Charity

Wed, 6 Feb 2013 00:44:03 +0000

Excellent stuff, Jeff. Give me hell!

Selfish Giving : Tevolution Brews Cause Marketing Success with SMS

Sun, 25 Nov 2012 21:47:32 +0000

I agree, but it's a tough business model so many will fail and succeed. Did you see my post on 50back.com? http://www.selfishgiving.com/tag/50-back

Selfish Giving : Take the Pledge: No Pink for Brinker in October

Wed, 3 Oct 2012 00:14:29 +0000

Thanks for stopping by, Debbie. I appreciate your comments. You keep fighting, too!

Selfish Giving : Take the Pledge: No Pink for Brinker in October

Tue, 2 Oct 2012 15:48:56 +0000

Thanks! Love some the photos you included on your site. Pinned the pig magazine to Pinterest!

Selfish Giving : Raise More Money From Businesses with Donation Boxes

Mon, 1 Oct 2012 13:35:37 +0000

You're right about this, Howard. Real lack of these options online. I wrote about it not long ago. http://goo.gl/im5Pa Thanks for stopping by!

Selfish Giving : HuffPost Live: Is Chase Giving Cause Washing?

Sat, 29 Sep 2012 13:34:46 +0000

Banks are tough, Aaron. Even with someone like me who's very suppotive of business cause marketing, I have some bad feelings toward them. I've been writing about a new type of bank you should check out, ableBanking. I actually wrote about them on HuffPost. http://www.huffingtonpost.com/joe-waters/a-new-ca...

Selfish Giving : 7 Cause Marketing Lessons from Machiavelli

Sun, 23 Sep 2012 21:06:26 +0000

Well said, Ado!

Selfish Giving : CauseTalk Radio Ep03: Online Cause Marketing, The Lorax, More on Pinterest

Fri, 9 Mar 2012 02:20:54 +0000

Great! I hope you'll share your successes with me. Joe

Selfish Giving : CauseTalk Radio Ep03: Online Cause Marketing, The Lorax, More on Pinterest

Sat, 3 Mar 2012 16:36:21 +0000

Thanks, Jim. I pinned your QR code to my QR Code for Dummies board on Pinterest. http://pinterest.com/joewaters/qr-codes-for-dummi...

Selfish Giving : CauseTalk Radio Ep02: Pinterest for Nonprofit Marketing

Fri, 2 Mar 2012 19:17:00 +0000

Cool. Can I get an invite to beta test it? I bet Noland would like one too. He's a superuser.

Selfish Giving : Is 'Hovering' the Future of Online Cause Marketing?

Fri, 2 Mar 2012 15:56:11 +0000

I know what you mean, Jim! We've all seen these popups and, frankly, they are kind of annoying. But that's because they are not targeted. Also, there has to be some movement away from just plain links. Has to be something better out there. Appreciate your comment. Reminds me that I have to be careful about burying my lead. :)

Selfish Giving : The Difference Between Transactional, Transformative Cause Marketing

Mon, 27 Feb 2012 22:06:27 +0000

Hi Amanda, I agree with you on transactional cause marketing being less philanthropic. The emphasis is on, well, the transaction. :) Excellent question on a companies that are embarking on transformational campaigns. Check out this one from DC Comics/Entertainment (better known as Warner Brothers). http://goo.gl/xtbE6

Selfish Giving : Why and How Nonprofits Should Use Pinterest

Fri, 6 Jan 2012 16:41:19 +0000

Cool! Let me know what you come up with. I'd love to hear more!