should the 'workon pinax' be in the recipe? I didn't ever issue it (and naively thought the cd virtualenv was doing the same thing)

Doesn't quite work on my OS X 10.5. For a start virtualenvwrapper gets installed into /usr/local/bin/ instead of $HOME/bin/

I can fix that easily enough but the command:
pip install -e git+git://github.com/pinax/pinax.git#egg=Pinax
gives me the error:
For --editable=git+git://github.com/pinax/pinax.git#egg=Pinax only svn (svn+URL) is currently supported
and at that point I'm a bit lost!