Tom Wentworth
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98 weeks ago @ Real Story Group: Cont... - CMS Watch > Blog: Cont... · 0 replies · 0 points
The growth rates experienced by WCMS vendors (Ektron was at 38%) in 2009 is pretty amazing in light of the recession. Forrester predicted in late 2008 that 72% of the companies they spoke with planned to increase their spending on WCMS in 2009. Looks like they were right.
Another positive development is that many recent college graduates are coming to Ektron with lots of experience managing sites and blogs. In some cases, I've interviewed college kids with more practical content management experience than customers and prospects we meet with.
Tom Wentworth
VP Web Solutions, Ektron
115 weeks ago @ Real Story Group: Cont... - Trends: Day sets up sh... · 1 reply · +1 points
116 weeks ago @ Real Story Group: Cont... - Trends: RFI as rich asset · 0 replies · +1 points
120 weeks ago @ Real Story Group: Cont... - Trends: Categorizing t... · 0 replies · +1 points
132 weeks ago @ Real Story Group: Cont... - Trends: Thinking beyon... · 0 replies · +1 points
- Does your CMS support dynamic publishing?
"Yes, our CMS supports dynamic publishing"
This generic "yes/no" question leads to exactly the sorts of responses that benefit neither the vendor nor the buyer. An open ended question, with some additional description of what's driving the requirement, is far more valuable to both parties. Understanding each CMS vendors publishing model is one of the most important requirements in a CMS evaluation and the answer varies wildly by vendor. Learning that each vendor indeed supports dynamic publishing provides no insight into what that really means for your business.
Vendors are perfectly willing to spend the time crafting a meaningful RFP response- it's a great way for us to educate the buyer on what's makes our solution unique. The more thought the buyer puts into the requirement or scenario, the more thought the vendor will put into the response. A win-win on both accounts.
Another common RFP mistake is to simply grab a sample CMS vendor RFP and send it out "as-is". I can't tell you how many times I've seen the same recycled CMS vendor RFP template sent around with with no customization. This tells me that either a) you have already decided on that vendor or b) your CMS project isn't important because you didn't take the time to articulate your unique requirements.
Here's another good blog on this topic - http://tinyurl.com/nvodxz
154 weeks ago @ Real Story Group: Cont... - Trends: Will you buy m... · 0 replies · +2 points
I think for many companies Facebook Connect will be a quick way of bringing community to the traditional WWW site. If I'm researching a trip to Atlanta on delta.com I want to know what hotels, restaurants, etc. my friends in the area recommend. Why build out a walled community when you can easily support the communities that already exist?
There are implications for CMS vendors. We'll need to view platforms like Facebook, YouTube, and maybe Twitter??!? as common publishing destinations. Speaking of Twitter, which CMS vendor will be the first to automatically send out a tweet when a new page is published? (Note to self- build this demo ASAP!) CMS vendors will also need to support Facebook Connect and Google FriendConnect, and be able to smartly leverage those profiles when dynamically delivering content.
159 weeks ago @ Real Story Group: Cont... - Trends: What next for ... · 0 replies · +1 points
There will be a TeamSite 7 (I've seen it!) and it will be an evolution focused in some key areas including usability. I won't argue whether or not we need something bigger than an evolution since ultimately it's the customers who decide whether or not a CMS architecture works for them.
159 weeks ago @ Real Story Group: Cont... - Trends: You can now co... · 0 replies · +1 points
Joint