I don't understand how the 'trash' you mentioned impacts your use of social media. You only follow/friend/etc. the people you choose and you only get the 'junk' you select!

It's like TV. I'm not interested in wrestling, I don't watch wrestling, and wrestling isn't part of my TV experience. I tell people who say there's only trivia on Twitter that they're following the wrong people. It's like saying TV is worthless because they only have weird Japanese cartoons and foreign language talk shows.

Social media provides just the focus you're asking for. It's more focused than any other broadcast medium because you choose the focus.

Finally, I think adoption of social media by older executives isn't critical - it just leaves more opportunities for young, energetic companies and executives who do 'get it'.

Ryon -

Checking the list again - the Laguna Niguel Connectors has a website! It's www.lagunaniguelconnectors.org. They are also on Twitter (LNConnectors), but you're not really showing that here.

Thanks!

--Sigmund

Ryon -

The American Electronics Association (actually just AeA for the last few years) has merged with another tech lobbying organization and changed their name to TechAmerica. The national website is at http://www.techamerica.org/, and the Orange County council is at http://www.techamerica.org/Offices/orangecounty.c...