Eric Hoffman

Eric Hoffman

52p

135 comments posted · 0 followers · following 0

11 weeks ago @ Ski Resort Marketing :... - These Ten People Rock:... · 1 reply · +1 points

Dang Greg, you just made my post-Thanksgiving weekend. :) Keep up the great work w/Slopefillers and I look forward to seeing even more great work from you in the seasons to come!

14 weeks ago @ Resort Marketing - 3 Years of The Resort ... · 0 replies · +1 points

Thanks Lauren, I appreciate your time and comments!

14 weeks ago @ Ski Resort Marketing :... - Every Ski Resort Websi... · 1 reply · +1 points

No surprise at rankings in that Compte is pulling for the main domain and not the subpages that those top "resorts" actually consist of (as yo've noted). Other good resources for this sort of analysis include, Quantcast and Hitwise.

15 weeks ago @ Resort Marketing - 3 Years of The Resort ... · 0 replies · +1 points

Thanks - I really appreciate it.

19 weeks ago @ Resort Marketing - Airline Fee Model for ... · 0 replies · +1 points

My pleasure, thanks for reading and commenting Lauren!

19 weeks ago @ Resort Marketing - Airline Fee Model for ... · 0 replies · +1 points

Hi Jenn,

Yeah, I was being a bit tongue in cheek on some of the suggestions, I do think that fees are something that are rapidly becoming the norm in the travel industry, look at resort fees, and that ski resorts do need to keep them in mind in a tricky economic environment. Consumer frustration can be fleeting and when people are able to pick their level of service, a company almost has to monetize that because money definitely talks. Thanks for the comment!

21 weeks ago @ Ski Resort Marketing :... - How 207 Ski Resorts Ac... · 1 reply · +1 points

I think it's going to be interesting to see what impact FB's change of checking in to sharing location has on these numbers...I'm thinking it will kick them up quite a bit, as check-ins used to be a bit of a pain to find and do.

21 weeks ago @ Ski Resort Marketing :... - Seven Clever Ways Reso... · 1 reply · +1 points

Greg, I'm a bit surprised to see that you primarily listed deals in this post with only one idea that wasn't a discount. I think that information is key for families and that sites like snowmamas.com (yeah, I'm biased) and even content areas like epicmoms are a great way to build awareness and help families more readily plan their winter vacations.

104992 weeks ago @ Resort Marketing - Fake Reviews and Listi... · 0 replies · +1 points

Good approach Gerard, always best to not put all of your eggs in one basket whether that is online or offline.
Thanks for your comment!