Thanks for collecting these great starter tips for small businesses on Twitter, all of which I believe are sound. I do think that you could also make a list of tips on how to build a following. Sure you can use Twitter search...but how? There are several methods and tactics for small businesses to find people to follow, but getting the right people to follow back for the right reasons is nowhere as easy as it seems. In fact, I am going to have to strongly disagree with this postulate:

"Twitter is a great resource for smaller or sole proprietorship
businesses to get exposure on a world-wide level with a
minimal investment (time)."

I've been running a small business Twitter account diligently for over a year now, and I would not say that I've achieved world-wide exposure nor was it a minimal time investment to get just to the point where we are now. Even with the few thousand followers we have today, only a fraction of them are listening at any given time anyway.

I think expectations need to be managed better, and that begins with determining your social media marketing strategy, and then seeing what type of Twitter tactics will get you there. Either way, it's a serious investment of time and resources which should not be taken lightly.

Thanks again for the great tips!

Sincerely,
Lyell E. Petersen
@93octane on Twitter
http://twitter.com/93octane

Great 2008 wrap-up, Jason!

One very important event to add is the 1st Annual #PBRDrinkOff Tweetup:
Recap - http://zi.ma/33c421
Photos - http://zi.ma/pbrdrinkoff08

Pics from past #CLTweetups: http://zi.ma/c904e0

Pics from the Network Solutions-hosted Guy Kawasaki event: http://zi.ma/c20a0f

Clarification: #BtynBiz, the Ballantyne Business Lunch Meetups are every other Wednesday.

Thanks!
Lyell E. Petersen
@93octane
http://twitter.com/93octane